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− | Originally an upmarket [[Ford Mustang]] for the [[Lincoln]]–[[Mercury]] Division, with a longer wheelbase and plusher equipment. Came to be the hero car for Mercury and symbolized the entire brand. However, by 1974, Cougar was an overweight personal–luxury car, a counterpart of the larger [[Ford Thunderbird]]. Downsizing for 1977 saw Cougar shifted to the [[Ford Torino|Torino]] platform, and a further downsizing for 1980 meant the nameplate was now on the once-“compact” Fox one. The aero look for the Thunderbird in 1983 had a parallel with Cougar, though it had an odd, upright formal C-pillar, perhaps to fight rivals such as the [[Buick Regal]]. Cougar remained a formal T’bird until 1997, when the nameplate was briefly retired, to return in 1999 as a coupé version of the [[Ford Mondeo]] variants. This was the only time the Mercury Cougar was sold also as a [[Ford]] (in Europe), but Ford’s troubles saw to the end of the model line in 2002. | + | Originally an upmarket [[Ford Mustang]] for the [[Lincoln]]–[[Mercury]] Division, with a longer wheelbase and plusher equipment. Came to be the hero car for Mercury and symbolized the entire brand. However, by 1974, Cougar was an overweight personal–luxury car, a counterpart of the larger [[Ford Thunderbird]]. Downsizing for 1977 saw Cougar shifted to the [[Ford Torino|Torino]] platform (with the addition of a sedan and, for one model year, a wagon), and a further downsizing for 1980 meant the nameplate was now on the once-“compact” Fox one (with a 1981–2 sedan and a 1982 wagon appearing). The aero look for the Thunderbird in 1983 had a parallel with Cougar, though it had an odd, upright formal C-pillar, perhaps to fight rivals such as the [[Buick Regal]]. Cougar remained a formal T’bird until 1997, when the nameplate was briefly retired, to return in 1999 as a coupé version of the [[Ford Mondeo]] variants. This was the only time the Mercury Cougar was sold also as a [[Ford]] (in Europe), but Ford’s troubles saw to the end of the model line in 2002. |
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− | ''Marque:'' [[Mercury]] | + | ''Marque:'' [[Mercury]] | ''Predecessor:'' [[Mercury Montego (1972–6)]] | ''Successor:'' [[Mercury Marquis (1983–6)]] |
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| [[Category:Nameplates]] | | [[Category:Nameplates]] |
Revision as of 13:39, 4 March 2010
Originally an upmarket Ford Mustang for the Lincoln–Mercury Division, with a longer wheelbase and plusher equipment. Came to be the hero car for Mercury and symbolized the entire brand. However, by 1974, Cougar was an overweight personal–luxury car, a counterpart of the larger Ford Thunderbird. Downsizing for 1977 saw Cougar shifted to the Torino platform (with the addition of a sedan and, for one model year, a wagon), and a further downsizing for 1980 meant the nameplate was now on the once-“compact” Fox one (with a 1981–2 sedan and a 1982 wagon appearing). The aero look for the Thunderbird in 1983 had a parallel with Cougar, though it had an odd, upright formal C-pillar, perhaps to fight rivals such as the Buick Regal. Cougar remained a formal T’bird until 1997, when the nameplate was briefly retired, to return in 1999 as a coupé version of the Ford Mondeo variants. This was the only time the Mercury Cougar was sold also as a Ford (in Europe), but Ford’s troubles saw to the end of the model line in 2002.
Marque: Mercury | Predecessor: Mercury Montego (1972–6) | Successor: Mercury Marquis (1983–6)